Safefood
| Public Body overview | |
|---|---|
| Formed | 1999 |
| Jurisdiction | Northern Ireland, Republic of Ireland |
| Headquarters | Cork, Republic of Ireland |
| Public Body executive |
|
| Website | www |
Safefood (formally The Food Safety Promotion Board; FSPB; Irish: An Bord um Chur Chun Cinn Sabháilteachta Bia;[1] Ulster-Scots: Tha Mait Safétie Fordèrin Boord[2] or The Meat Sauftie Forder Buird),[3] is an all-island public body responsible for raising consumer awareness and promoting food safety and healthy eating across the island of Ireland (both Northern Ireland and the Republic of Ireland). Founded in 1999, Safefood is one of six North-South implementation bodies established jointly by the British and Irish governments under the terms of the 1998 British-Irish Agreement Act.[4]
History and legal basis
Safefood was established in 1999 as part of the institutions created by the Belfast/Good Friday Agreement. Its legal basis and functions are set out in the British-Irish Agreement Act 1999 (Ireland) and the North/South Co-operation (Implementation Bodies) (Northern Ireland) Order 1999 (UK). The organisation operates under the policy direction of the North/South Ministerial Council
Function
Safefood's statutory functions, as proscribed in law (British Irish Agreement Act 1999, annex I, part 2),[5] are:
- Promotion of food safety
- Commissioning and communicating research into food safety
- Communication of food alerts
- Surveillance of foodborne disease
- Promotion of scientific co-operation and laboratory linkages
- Development of cost-effective facilities for specialised laboratory testing
Organisation structure and governance
Safefood's headquarters are in Little Island, Cork, with a second office in Dublin City centre. Funding is provided by the Oireachtas in Ireland and the Northern Ireland Assembly; in recent years, funding has been apportioned 70% from Ireland’s Department of Health and 30% from Northern Ireland’s Department of Health.
Safefood is a multi-directorate organisation. The Chief Executive Officer leads four directorates - Communications, Corporate Operations, Nutrition, and Food Safety - with oversight from the North/South Ministerial Council (NSMC), an Advisory Board and the Safefood Advisory Committee. As of 2025, the CEO is Dr Gary A. Kearney.
Activities
Safefood is a multidisciplinary organisation employing expertise in both food science and nutrition. The body's research, educational, and promotional activities center on the subjects of food safety[6][7][8][9] and healthy eating[10][11][12][13] and are delivered via media campaigns (e.g. television and radio advertisements and social media) and the publication of information resources for consumers and other stakeholders.
Examples of Safefood consumer campaigns on tackling excess weight and obesity amongst adults include Stop the Spread[14] and Weigh-2-Live,[15] while Safefood's If you Could see the Germs Spread[16] campaign aims to raise awareness amongst consumers of the health risks associated with poor food hygiene practices in the home.
Website and audiences
Safefood operates a dual-audience website:
- Public: consumer-focused food safety and healthy eating advice, recipes, and seasonal guidance.
- Professional: resources for food safety, nutrition and education professionals, including the Knowledge Network, research reports, training (e.g., Safefood for Business) and sector events.
Campaigns
- Building a healthier food environment (launched June 2024): a five-year public health campaign focusing on how the food environment influences choices, with an emphasis on protecting children’s health; parallel activity in Northern Ireland.
- Safe2Eat (EFSA partnership) (2025): Safefood represents Ireland in the EU-wide consumer education campaign (formerly #EUChooseSafeFood) led by EFSA.
- Food safety seasonal initiatives: ongoing campaigns including “Trust the Meat Thermometer” (originated 2021; continues for BBQ and Christmas cooking safety).
- Community and research-led initiatives: expansion of Community Food Initiatives 2025–28 (€1.5m; 28 projects); ongoing Healthy Food Basket research series (ROI and NI).
- Selected 2024 research/news: kitchen smart device hygiene study and related advice.
Further reading
References
- ^ 2006 annual report in Irish Archived 29 August 2011 at the Wayback Machine North/South Ministerial Council.
- ^ 2006 annual report in Ulster-Scots Archived 27 February 2013 at the Wayback Machine North/South Ministerial Council.
- ^ 2010 annual report in Ulster-Scots Archived 27 February 2013 at the Wayback Machine North/South Ministerial Council.
- ^ British-Irish Agreement Act, 1999 (see Annex 1, Part 2)
- ^ Oireachtas, Houses of the (8 March 1999). "British-Irish Agreement Act 1999 – No. 1 of 1999 – Houses of the Oireachtas". www.oireachtas.ie.
- ^ "Irish Examiner – EU in Ireland".
- ^ O'Carroll, Sinead. "Dirty dishcloths: E.coli found on more than a quarter of household cloths". TheJournal.ie. Retrieved 20 March 2018.
- ^ Children seriously ill from deadly bug – irishhealth.com
- ^ "Over a quarter of dishcloths contain e.coli, survey finds". 30 March 2012. Retrieved 20 March 2018.
- ^ "Nutritionists warn against fad diets". 29 December 2009. Retrieved 20 March 2018.
- ^ "Fast food meals equal whole day's calories". 17 July 2012. Retrieved 20 March 2018.
- ^ "Pizzas really deliver the calories, experts warn – The Irish Times – Tue, Feb 28, 2012".
- ^ "Too much salt can leave more than just a bad taste – Independent.ie". Irish Independent. Retrieved 20 March 2018.
- ^ "Safe food, stop the spread".
{{cite web}}: CS1 maint: deprecated archival service (link) - ^ "Politicians lend weight to campaign". 29 September 2010. Retrieved 20 March 2018.
- ^ "waterford-today.ie". www.waterford-today.ie. Archived from the original on 13 April 2012.
- ^ Citizensinformation.ie. "Safefood – the Food Safety Promotion Board". citizensinformation.ie. Retrieved 20 March 2018.
- ^ "Food Safety Promotion Board". North South Ministerial Council. 2 December 2015. Retrieved 20 March 2018.