Nurdle (toothpaste)

A nurdle is the wave shaped blob often seen in toothpaste advertisements or on the packaging of toothpaste tubes.[1]

Conflicts

In July 2010, the companies Colgate-Palmolive and GlaxoSmithKline engaged in a lawsuit over the nurdle.[2][3] Colgate stated that the nurdle on their toothpaste which had the text "Triple Action", was infringed on by the toothpaste by Glaxo, more specifically Aquafresh, which said "Triple Protection". [4]

References

  1. ^ sara (2024-09-25). "Tree Bark, Eggshells, and Nurdles: The History of Toothpaste". Midwest Dental. Retrieved 2026-02-27.
  2. ^ "One Good Fact about Toothpaste Design | Britannica". Encyclopedia Britannica. Archived from the original on 2025-02-19. Retrieved 2026-02-27.
  3. ^ "Colgate, Glaxo settle toothpaste 'nurdle' lawsuit". Reuters. 2011-11-07. Retrieved 2026-02-27.
  4. ^ "The battle of the blob: Colgate and Glaxo go to court over toothpaste". Archived from the original on 2025-01-20. Retrieved 2026-02-27.