Alice Inoue

Alice Inoue
Born
Alice Fong Leary[1]

(1964-07-17) July 17, 1964[2]
San Francisco, California
EducationBachelor's Degree in Biology
Alma materUniversity of California at Santa Cruz
OccupationsCorporate trainer[3]
Business owner[3]
Life coach
Astrologer
Websiteyourhappinessu.com

Alice Inoue (born July 17, 1964)[4] is an American author, corporate trainer, business owner, and professional astrologer based in Hawaiʻi.[5] She is the founder of Happiness U, a Honolulu-based personal development and corporate training company.[6] Inoue is also the host of the YouTube series Following Journeys, which explores the personal and professional paths of entrepreneurs and business leaders through astrology.[7][8]

Inoue is the creator of the Master Your Superpowers personality framework, introduced in her 2019 book of the same name and later expanded in subsequent publications.

Early life and education

Inoue was born in San Francisco, California,[5] to a Chinese mother and German-Irish father.[1] From the age of eight, she was raised bilingually in Taiwan, speaking both English and Mandarin. Graduating from Morrison Academy in 1981, Inoue returned to the United States to continue her education.[2] She attended the University of California at Santa Cruz where she studied for four years, earning a degree in Biology as a pre-med student.[5] Instead of pursuing medical school, Inoue moved to Japan to teach English while at the same time learned to speak Japanese.[5]

Career

Inoue began a career change in the late 1990s. After being told by an astrologer that she would be changing career paths, two years later, her television contracts reached their end and she was unemployed.[7] Inoue was quoted as saying "that moment I knew that this is what I've come here to do."[4] She began focusing on astrology and taking courses on feng shui.[4] [3]

Media career

Inoue began her media career in television, including hosting Do Sports on Fuji News, a program highlighting activities for Japanese tourists visiting Hawaiʻi.[9] At the height of her television career, she hosted three television shows and had four major sponsors.[10]

In 2008 she joined forces with Oceanic Time Warner Cable to produce a series of feng shui instructional DVDs based on her signature presentations. Inoue performs work as a life guide under her consultancy Alice Inoue Life Guidance.[3]

She has appeared in regional publications including MidWeek,[4] Hawaii Business Magazine, Pacific Business News,[11] Honolulu Star-Bulletin,[12] and other Hawaiʻi-based outlets.[13]

Inoue later became a frequent guest commentator on Hawaiʻi television news programs discussing astrology and annual forecasts. She has appeared on KHON2[14] and Hawaii News Now, where she has been identified as an author, life coach, and professional astrologer of over 25 years.[15]

Happiness U and corporate training

In 2013, Inoue expanded her consultancy to include Happiness U, originally described as a school for adults in Honolulu providing guidance on life and personal development.[16][3]

It was reported at the time that she had provided guidance to approximately 3,000 individuals, including 500 regular clients. The company later shifted its focus toward corporate training, wellbeing programs, and team development initiatives. Inoue developed the Master Your Superpowers personality assessment system, which she applies in corporate leadership and resilience training programs.[17]

Other works

Writing

Inoue is an author whose work focuses on personal growth, mindfulness and wellbeing. Her early books include A Loving Guide to These Shifting Times (2008) and Be Happy! It’s Your Choice (2009), followed by additional titles exploring intentional living and self-reflection. She is a contributing author in the national best seller, Wake Up…Live the Life You Love with Passion, a compilation of self-development philosophies by great thinkers such as Deepak Chopra and Wayne Dyer.[18]

In 2019, she released Master Your Superpowers, which introduced a personality framework based on the Chinese Five Elements, later expanded through additional books and training materials used in leadership development and corporate wellbeing programs.[19] Her more recent publications include The Best of Mindful Moments – A Collection of Life Wisdom,[20] Daily Mindful Moments – A Year of Life Wisdom,[21] Master Your Superpowers – The Elemental System for Life and Work (2nd edition),[19] and Open Now – What You See Is What You Need.[22]

YouTube and public programming

Inoue hosts the YouTube series Following Journeys, which documents the life and professional journeys of Hawaiʻi entrepreneurs and business leaders using their astrological charts as a foundation.[23]

Newspaper Columns

Over the course of her career, Inoue authored several newspaper columns. These included “Go Ask Alice,” a weekly advice column focused on life guidance and feng shui, which received the Best Editorial Column award from the Hawaiʻi Publishers Association on 15 May 2014.[4] She also wrote “Positively Young,” a weekly column that ran for approximately one year and was later profiled in Pacific Edge Magazine.[24] In addition, she authored “A Mindful Moment,” a long-running column published from 2014 to 2024 in MidWeek, which focused on mindfulness, wellbeing, and personal development.[25]

Awards and recognition

Inoue has been nominated and/or won numerous awards for her writings. She was a finalist for the 2011 Indie Excellence Book Awards in the Mind, Body, Spirit category for her book Be Happy! It's Your Choice. Feng Shui Your Life! was a winner in the 2011 Indie Excellence Book Awards in the Mind, Body, Spirit category and Home and Office Interior Design.[26] Just Ask Alice! was a finalist in the 2012 Indie Excellence Book Awards in the Mind, Body, Spirit category as well as a silver medalist in the Living Now Book Awards.[27]

Inoue received two additional awards for her writing in 2013; the Evergreen Medal for Personal Growth for her book A Loving Guide to These Shifting Times[28] and an Indie Excellence Award in the well-being category for her book Destination Happiness.[29] Her recent book Daily Mindful Moments won the National Indie Excellence Awards in the Inspiration category in 2025.[30]

Bibliography

Year Title ISBN
2008 A Loving Guide to These Shifting Times ISBN 9781419698217
2009 Be Happy! – It's Your Choice: Ten Ways to Keep Your Life Bright ISBN 9781439255988
2009 Feng Shui Your Life! ISBN 9781439276884
2011 Just Ask Alice ISBN 9781456475352
2012 Destination Happiness: Everything You Need to Know to Stay on Course! ISBN 9781479263424
2015 Mindful Moments: A Collection of Life Wisdom ISBN 9781519154026
2017 More Mindful Moments: A Collection of Life Wisdom Paperback ISBN 9781542639279
2019 Master Your Superpowers: An Invaluable Resource for Creating a Happy Life ISBN 9781795062657
2022 The Best of Mindful Moments -  A Collection of Life Wisdom ISBN 979-8846899322
2025 Daily Mindful Moments – A Year of Life Wisdom ISBN 979-8283055732
2025 Master Your Superpowers: The Elemental System for Life and Work 2nd Edition ISBN 979-8294894269
2025 Open Now - What You See is What You Need: Daily Wisdom and Astrological Insights ISBN 9798260359440

References

  1. ^ a b Wilcox, Leslie (February 18, 2020). "Alice Inoue Long Story Short with Leslie Wilcox". PBS Hawaii. Retrieved July 17, 2020.
  2. ^ a b Hoover, Will (September 18, 1997). "Fear? Not!". The Honolulu Advertiser.
  3. ^ a b c d e Blakely, Jenna (August 14, 2013). "Hawaii feng shui expert Alice Inoue opening Happiness U in Honolulu". Pacific Business Journal. Retrieved April 4, 2014.
  4. ^ a b c d e Keesing, Alice (August 3, 2007). "Go Ask Alice". MidWeek. Retrieved April 4, 2014.
  5. ^ a b c d "Understanding A Changing World". MidWeek. July 2, 2008. Retrieved April 4, 2014.
  6. ^ "Happy Pet, Happy Home". Hawaii Renovation. Issuu.com. September 23, 2012. Retrieved April 5, 2014.
  7. ^ a b Arcayna, Nancy (September 22, 2003). "Alice Inoue takes up challenge of using astrology to chart personalities". Honolulu Star Bulletin. Retrieved April 4, 2014.
  8. ^ Radway, Scott (October 2006). "The Cycle of (Business) Life". Hawaii Business. Archived from the original on April 19, 2014. Retrieved April 4, 2014.
  9. ^ "Hawaii Herald (Honolulu, HI), 'DO SPORTS' WITH ALICE INOUE". Hojishinbun. October 17, 1997.
  10. ^ "Alice Inoue LSS 1309 (26:16) FIRST AIR DATE" (PDF). PBS.
  11. ^ "Local business Happiness U has launched AI coaching service". Pacific Business News. February 12, 2024. Retrieved February 19, 2026.
  12. ^ "Honolulu Star-Bulletin Features". archives.starbulletin.com. Retrieved February 19, 2026.
  13. ^ Chagnon, Jasmine (November 2, 2022). "Alice Inoue's Happiness U Helps People Find Answers". Honolulu Magazine. Retrieved February 19, 2026.
  14. ^ Mattison, Sara (December 18, 2024). "How to navigate through the holidays with positivity". KHON2. Archived from the original on December 27, 2024. Retrieved February 19, 2026.
  15. ^ Lum, Stephanie (December 28, 2024). "Hawaii astrologer says 2025 will be a year of change". Hawaii news now. Retrieved February 19, 2026.
  16. ^ Chagnon, Jasmine (November 2, 2022). "Alice Inoue's Happiness U Helps People Find Answers". Honolulu Magazine. Retrieved February 19, 2026.
  17. ^ "Build Antifragility: Grow Stronger Through Stress with Alice Inoue". www.hecouncil.org. Retrieved February 19, 2026.
  18. ^ E., Steven (2004). Wake Up live the Life Your Love: Finding Your Life's Passion. 58 Micro LLC. ISBN 9780964470675.
  19. ^ a b Ako, Diane (June 2, 2019). "New book, Master Your Superpowers, helps people harness their personality strengths". KITV. Archived from the original on July 17, 2020. Retrieved July 17, 2020.
  20. ^ Inoue, Alice (December 8, 2015). Mindful Moments: A Collection of Life Wisdom. CreateSpace Independent Publishing Platform. ISBN 978-1-5191-5402-6.
  21. ^ Inoue, Alice (March 11, 2017). More Mindful Moments: A Collection of Life Wisdom. CreateSpace Independent Publishing Platform. ISBN 978-1-5426-3927-9.
  22. ^ Inoue, Alice (November 11, 2025). Open Now - What You See is What You Need: Daily Wisdom and Astrological Insights. Barnes & Noble Press. ISBN 9798260359440.{{cite book}}: CS1 maint: date and year (link)
  23. ^ Burgos, Annalisa (October 25, 2025). "What's Cooking: Plant-based eating with vegan chef and author Lillian Cumic". Hawaii News Now. Retrieved February 19, 2026.
  24. ^ None (January 22, 2019). "Positively Young: Trust you're in path of your destiny". Honolulu Star-Advertiser. Retrieved February 19, 2026.
  25. ^ "Alice Inoue, Author at MidWeek Kaua'i". MidWeek Kaua'i. Retrieved February 19, 2026.
  26. ^ "Clogged by clutter? Alice Inoue of 'Go Ask Alice' has some answers". The Examiner. September 8, 2011.
  27. ^ "Announcing the 2012 Living Now Book Award Results". Independent Publisher. Retrieved April 5, 2014.
  28. ^ "Announcing the 2013 Living Now Book Awards Results". Independent Publisher. Retrieved April 5, 2014.
  29. ^ "Winners of the 2013 Awards!". Indie Excellence Book Awards. Archived from the original on March 21, 2014. Retrieved April 5, 2014.
  30. ^ "19th Annual Winners | National Indie Excellence Awards | California". indie-excellence.
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